Started by the member organisations of RiEN as a way to promote Reflexology as a valuable healing tool in Europe and to help fund raise money to enable them to remain part of the EFCAM project.

World Reflexology Week is already an established tool to promote Reflexology around the world. Each country has it’s own unique rules and regulations on how reflexology and other CAM therapies are regulated and practiced.

We in Europe have a unique opportunity to influence and guide EU policy on CAM therapies. But political lobbying is expensive. Rather than financially burden our membership further in the current economic climate, we looked for ways to fundraise and promote what we do. We can promote ourselves, our reflexology and support each other in funding our future.

It is important that Reflexology has a voice in Europe to ensure that European citizens have free choice and access to Reflexology and other CAM practices:

• European citizens have free choice and access to Reflexology and other CAM practices
  
  
• Reflexologists (appropriately trained and regulated) have the legal right to practice in Europe
  
  
• The right of free movement and establishment of Reflexologists across Europe
  
  
• Reflexology and other CAM therapies are included in EU health policy and strategy. Reflexology is a CAM therapy currently without recognition by government in Europe.